Emily Bell’s column in the Guardian on Monday about OFCOM set me thinking.
I went to a Media Literacy Summit recently and then a week afterwards to a BBC Innovation day (which I will blog about shortly).
What struck me as a result was this.
There is a big gap between what people (like Jelly Ellie) are doing with these new media tools and broadcasting policy makers and regulators who don’t use them. As Euan Macintosh points out the people who make the decisions about media are illiterate in these forms of media themselves.
Among the many things on its agenda OFCOM wants to increase media literacy and safeguard public service content (through its’ proposal for a Public Service Publisher).
So Ed Richards (Ofcom’s Chief Executive) should start a blog.
This would increase media literacy in that one more person (i.e. Ed himself) would become more media literate. And the fact of him doing it might make the people around him more media literate.
It would also increase the amount of public service content. A sucessful blog from Ed might contain his thoughts on broadcasting, strategy and regulation (very public service). Even if he didn’t want to do that, Ed is a cultured man so his cultural tastes would also be public service. A blog from Ed is unlikely to contain porn, guns, tobacco or abuse.
I’m not expecting this to happen. And even if it did it would be a minor miracle if Ed had the kind of “inner blogger” that would make for a good blog.
But if would be much simpler, easier and cheaper than media literacy initiatives or a PSP.